Tabellab
Excel for Marketing & E-Commerce 1
The Big, Comprehensive Workbook: 200+ Lessons on Digital Advertising, Email & Social Metrics, SEO and Customer Analytics – Hands-On Labs with Full Solutions
- 508pages
- 200lessons
- 10courses
- 200exam questions
$14.99PDF · instant download
- Secure checkout with Stripe (cards, Apple Pay, Google Pay)
- Download link by email — valid 12 months
- Full solutions appendix included
What's inside
Excel for Marketing & E-Commerce 1: 10 courses, 200 hands-on lessons, with a full solutions appendix.
Learn by doing. Every lesson starts with a clear goal and a short explanation, shows the worksheet cell by cell, and gives you tasks to solve on your own computer in Excel, LibreOffice Calc or Google Sheets. When you are done, check your formulas against the solutions and hints in the appendix and correct your sheet.
- 10 complete courses, 200 lessons, 200 exam questions with answers
- Worksheets with row and column labels – easy to type in
- Tasks with exact solutions and hints in the appendix
- All figures are fictional practice data
Every course is also available as an interactive course on tabellab.com, where each cell is checked instantly.
Courses in this book
- Excel for Marketing Coordinators: Budgets, Campaign Metrics & Reports
- Digital Advertising Math: Search & Social Ads
- Email & Social Media Marketing Metrics
- SEO Analytics & Keyword Research Math
- Customer Analytics: Lifetime Value, Cohorts & Churn
- Creator Economy Math: YouTube, Streaming & Sponsorships
- Media Planning: Reach, Frequency, GRP & CPM
- Marketing Mix Modeling & Attribution in Excel
- Pricing Research: Van Westendorp, Gabor-Granger & Conjoint Basics
- Marketplace Seller Math: Fees, ACoS, TACoS & Profit per Unit
Details
| Format | PDF, US Letter (8.5 × 11 in) |
|---|---|
| Language | English |
| Pages | 508 |
| Series | The Tabellab Workbook, volume 1 |
| Author | Babala Özdemir |
| Delivery | Instant download after payment |
